Design a Winning Business Based on Your Idea
Course Introduction
Meet Your Professor
How This Course Works
Your Assignments
1: Refine the Business Concept
2: Validate the Market
3: Analyze Competition
4: Assess Market Opportunity
5: Plan Marketing
6: Model Operations
7: Assess and Adjust the Model
Final Thoughts
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How would an expert complete the market opportunity assessment?
Take it to the real world
Open assignment worksheet
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